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Innovation

Augmented reality service from United States Postal Service

Wednesday, August 11th, 2010

Most augmented reality services do not reach beyond being ads or gimmicks. In many cases they are both. This USPS service is different. It uses AR to make one of UPSP’s product more tangible and efficient. It is also easy to understand. The connection between the application of technology and the customer’s problem is clean [...]

e-Book Readers are on the Road of Watches

Saturday, July 10th, 2010

I remember the day when I got my first watch. It was the diver’s watch that my father handed down to me when I was 6. It was a symbol of independence and an instant grant of bragging rights to my friends. Fast forward 16 years, I saved money that I earned from an internship [...]